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... continued promotional activity has helped hot canned meats to grow its share of the canned meat market at the expense of cold meats by attracting new users ... today, hot canned meats account for as much as 56% of the canned meat market, with as many as one in five brits now buying canned meatballs and minced beef ... indeed, the positive growth in the pie market as a whole has had a halo effect on the canned pie market, which has benefited from sales growth as consumers look for no fuss comfort food that can be eaten as a whole meal ... far from jumping through hoops, there has been something of a starchy reception for canned pasta by britain’s shoppers ... sales of canned pasta fell 9% in the past five years down from £115 million in 2004 to £105 million in 2009 ... “the canned pasta market has seen slower value sales growth despite product reformulation, and the introduction of healthier varieties ... with parents ever more conscious of the need to feed their children a nutritionally balanced diet, canned pasta meals face an increasingly challenging competitive arena, with continued competition from the expanding children’s ready meal category

... troy treangen, executive vice president/coo of amish naturals, said: "a&p is a mid- atlantic grocery stalwart, with a long and rich history in the communities it serves located in the largest pasta market in the us ... the receipt of this order supports our plans to aggressively grow the availability of our pasta line this year

... the image of grains needs a fundamental makeover in order to encourage consumption globally, according to the r&d director of pasta firm barilla, who said the enduring perception of grains as 'empty' energy is the major hurdle that needs to be overcome ... he provided the example of bailla's integrali pasta products, made using a patented process, which are marketed as being "for those who know what tastes good" ... barilla's recently launched line of orizzonti products made with durum wheat, barley and spelt, are prepared just like pasta and claim to bring naturally fibre-rich grains to the table in an easy, quick way ... using a success example from the us market, pantò demonstrated how barilla introduced a product that "goes beyond pasta" ... according to the company, just a year after its launch, the line of barilla plus products had captured 3 percent of the total us pasta market, 30 percent of the 'better-for-you' pasta market, and generated over $20m turnover

... the acquisition of french food group lustucru by pasta maker panzani has been given the green light by the french competition authorities, on the condition that the deal does not include lustucru's own dry pasta arm ... french newspaper le figaro claims that the dgccrf has given the all clear to the deal provided panzani finds a buyer for the dry pasta business before the deal is completed next month ... the competition authorities were concerned that panzani would have too dominant a position on the french pasta market if the deal were allowed to go ahead unconditionally ... panzani already has a 35 per cent share of the french dry pasta market, while lustucru is the third largest (behind barilla) with a 13 per cent share ... a number of potential buyers for the dry pasta business have already emerged, the paper said ... colussi, which also manufactures sweet and savoury biscuits and rice, is the number two italian pasta group after barilla ... the paper said that the sale of the dry pasta business will not be easy for panzani, especially as the business is not viable as a stand alone unit ... this means it is only likely to interest another pasta group as a means of increasing capacity and that a takeover by a venture capital group would be impossible ... the problem is that the dry pasta market in france has reached maturity at around 445,000 tonnes, with all the growth in the market coming from fresh pasta, which has sales of just 35,000 tonnes but is growing at around 10 per cent a year, according to the paper ... panzani would undoubtedly be keen to retain the brand, which is well known in france and is the leader in the fresh pasta market with a 35-40 per cent share ... but the same could be said for the eventual buyer for the dry pasta business